Can you guess how many parcels, on average, were shipped per person in the world’s major economies last year? The number surprised me and underlies the rapid spread of ecommerce across vastly different cultural terrains: 23.
I beat that number. Why so much cardboard?
A confluence of technologies is behind the trend, from the near total saturation in the considered markets of connected devices to a revolution in robotics that’s enabling the ultrafast shipping that makes online shopping a viable alternative to physical stores.